When it comes to skincare, most of us are guilty of focusing on the 9% of our skin that graces our faces, while neglecting the other 91% that carries us through life. We spend tiny fortunes on serums, masks and moisturisers for a glowing visage but tend to ignore the rest of our bodies entirely. Well, The Ordinary is here to change that with their exciting new body care range, officially giving the rest of your skin the attention it deserves.
Launched since August last year, The Ordinary’s body care line introduces three products that aim to bring the science and affordability the brand is known for to your arms, legs and, well, everything in between. It’s time to show your body some love.
The Ordinary, the brand, is renowned for its straightforward, effective formulations and its commitment to making quality skincare accessible. This new body care range is not just an extension of their existing product line but a movement encouraging everyone to treat their body’s skin with the same dedication they give their face.
Meet the Trio Transforming Body Care
The new range features three science-backed products suitable for all skin types and tones. Each product highlights hero ingredients from The Ordinary’s skincare arsenal while introducing innovative formulations designed for the body. Let’s break them down:
1. Salicylic Acid 0.5% Body Serum
This lightweight serum is a game-changer for blemish-prone areas like your back and shoulders. Formulated with 0.5% salicylic acid, it provides gentle exfoliation, clears pore congestion, and smooths skin texture. Unlike harsh scrubs, this serum works deep within pores to remove debris and prevent breakouts. It’s perfect for anyone battling body blemishes or simply seeking smoother, clearer skin.
2. Niacinamide 5% Face & Body Emulsion
Niacinamide is a powerhouse ingredient, and this emulsion brings its benefits to both face and body. At a lower concentration of 5%, it’s gentle enough for sensitive skin while remaining effective at evening out skin tone, reducing dark spots, and supporting the skin barrier. Whether you’re dealing with discolouration or just want radiant, even-toned skin, this multi-functional emulsion has you covered—literally.
3. Natural Moisturising Factors + Inulin Body Lotion
Dry, flaky skin? Not anymore. This body lotion combines skin-identical moisturising factors with inulin, a prebiotic ingredient that supports the skin’s microbiome and strengthens the barrier. The result? Long-lasting hydration, smoother texture, and skin that stays soft even after washing. A must-have for anyone who dreams of supple, healthy-looking skin.
Why It Matters
The Ordinary’s entry into the body care market is more than just another product launch. It’s a call to action. Their research revealed that consumers have been crying out for high-quality, affordable body care products. By focusing on transparency, inclusivity, and proven formulations, The Ordinary is setting a new standard for how we care for our skin.
What’s more, the brand has ensured these products work for everyone, testing on a diverse panel of skin tones and types. This inclusivity, paired with their dedication to affordability (prices range from S$28 to S$30), means that top-notch body care is now within reach for all.
How to Incorporate These Products
Think of this range as your body’s new skincare ritual:
1. Start with the Salicylic Acid 0.5% Body Serum to exfoliate and tackle blemishes.
2. Follow up with the Niacinamide 5% Face & Body Emulsion to even out skin tone and enhance radiance.
3. Finish with the Natural Moisturising Factors + Inulin Body Lotion to lock in hydration and support your skin’s barrier.
Use them daily, and watch as your skin transforms from neck to toes.
Exceptional skincare doesn’t have to come with an eye-watering price tag. By turning the spotlight on body care, The Ordinary has reminded us that every inch of our skin deserves love, science and a little bit of indulgence.
GIVEAWAY
Asia 361 is celebrating our 10th year anniversary! To thank you for your continued support all these years, we are running a series of giveaways in the coming two months. In partnership with Nature’s Farm, we are giving one set of The Ordinary Body Care full-sized products (comprising Salicylic Acid 0.5% Body Serum, Niacinamide 5% Face & Body Emulsion and Natural Moisturising Factors + Inulin Body Lotion) to one lucky reader. For a chance to win, simply:
- Like and follow The Ordinary’s and Asia 361’s Facebook pages;
- Or, follow The Ordinary’s Instagram @naturesfarmsg and Asia 361 Instagram @asia361official profiles.
- Share this post on Facebook and/or Instagram Stories.
- Name the one The Ordinary Body Care product you would like to try the most by commenting below or on our Facebook/Instagram post. Tag at least three friends in your comment.
Contest ends on 4 February 2025, 2359h. The winner will be selected from either Facebook or Instagram. The winner will be notified via Facebook, Instagram or email. The winner must be a resident of Singapore.
Terms and conditions apply. The management of Asia 361 reserves the right to change the terms and conditions at any time without prior notice.
