Step Up Your Running Game: New Balance Launches Fresh Foam X 1080v14 and Pop-up Experience at Suntec City

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Runners, rejoice! New Balance has unveiled the latest evolution of its much-loved Fresh Foam series, and this one promises to be a game-changer. Meet the Fresh Foam X 1080v14, the ultimate running companion designed to bring a new level of comfort and performance to your stride. Whether you’re a seasoned marathoner or just lacing up for your first 5K, this shoe has something for everyone.

Along with the exciting launch of the Fresh Foam X 1080v14, New Balance is hosting a special pop-up event at Suntec City Atrium from 30 October to 3 November 2024. Get ready to experience the shoe for yourself, test your running prowess, and immerse yourself in a vibrant, fun-filled environment that celebrates everything we love about running and New Balance’s innovative design.

Fresh Foam X 1080v14: A Step Ahead in Performance

The Fresh Foam X 1080v14 is the latest iteration of New Balance’s award-winning Fresh Foam X series, and it’s here to redefine your running experience. This shoe is engineered to provide precise cushioning and support where you need it most, all thanks to advanced consumer insights and cutting-edge technology.

One of the standout features of the Fresh Foam X 1080v14 is its Fresh Foam X midsole. This midsole offers an ultra-cushioned, lightweight feel, absorbing impact while giving back energy with every stride. Say goodbye to the days of feeling weighed down—this shoe keeps you moving effortlessly, no matter how long your run.

The shoe also features a Hypoknit upper, an engineered mesh designed for strategic stretch and support. This means your feet stay securely in place, with the bonus of enhanced breathability to keep things cool and comfortable as you rack up the miles. Rounding out the design is a blown rubber outsole for durability and responsive traction, ensuring you stay stable whether you’re on the road or the track.

For those who demand comfort around the heel, the Ultra Heel technology is a real treat. This innovative construction hugs the back of your foot without irritating your Achilles, providing a snug fit that supports without any discomfort. It’s these kinds of thoughtful design details that make the Fresh Foam X 1080v14 a must-have for runners of all levels.

The Fresh Foam X 1080v14 isn’t just any running shoe—it’s a shoe that’s been carefully crafted to meet the needs of today’s runners. Whether you’re training for your next big race or simply enjoy a morning jog, the combination of ultra-cushioning, lightweight design and innovative support makes this shoe a reliable and stylish choice.

With a recommended retail price of S$259, the Fresh Foam X 1080v14 is available online at newbalance.com.sg and in select stores, including Jewel Changi, Suntec City, and Vivo City, to name a few.

Pop-up at Suntec City: Experience the Fresh Foam X 1080v14 First-Hand

To celebrate the launch of the Fresh Foam X 1080v14, New Balance is hosting an exclusive pop-up event at Suntec City Atrium. Taking place from 30 October to 3 November, this event is the perfect opportunity for both seasoned runners and curious newcomers to get a closer look—and feel—of the brand’s latest creation.

What’s on offer? For starters, you can try the Fresh Foam X 1080v14 yourself by putting it to the test on the pop-up’s treadmill. Think you’ve got what it takes to clock a 1K run? Complete the distance, and you’ll be rewarded with refreshments to cool down after your mini workout. It’s a great way to experience the shoe’s performance benefits in action and see just how comfortable your next run could be.

The pop-up will also showcase New Balance’s latest performance apparel, including the RC Shorts and Leggings, designed to complement your running routine. Whether you’re looking to upgrade your running gear or simply want to explore what’s new, there will be plenty to keep you engaged.

Fun, Challenges, and Prizes to Be Won

The Fresh Foam X 1080 pop-up isn’t just about running—it’s about having fun and pushing yourself to new limits. Take part in a series of exciting challenges around the pop-up, where you’ll have the chance to win some amazing prizes. The top prize includes a New Balance race kit worth $420, as well as a pair of Jabra Elite 10 True Wireless Earbuds, valued at S$228. These earbuds are the perfect running companion for those who love to enjoy music or podcasts while they hit the pavement.

But there’s more! The pop-up is designed to capture the spirit of Singapore with unique photo opportunities inspired by local icons such as the beloved dragon playground. So, not only will you walk away with an enhanced running experience, but you’ll also have the chance to snap some stylish photos to show off your new kicks.

Don’t miss the chance to experience the future of running shoes at the New Balance Fresh Foam X 1080 pop-up at Suntec City Atrium. Whether you’re keen to test out the shoes, try your hand at the challenges, or simply soak in the atmosphere, this is one event you won’t want to miss. Remember, it’s happening from 30 October to 3 November, from 10am to 10pm.

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About Author

Katherine Goh is the managing editor and co-founder of Asia 361. On days when she is not writing, she spends her time dreaming of becoming a travel photographer. For editorial matters, she can be reached at email: [email protected].

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