IT Cosmetics Launches Revolutionary Products: CC+ Natural Matte SPF 40 and Confidence in a Gel Cream Oil Control

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In the ever-evolving world of beauty and skincare, IT Cosmetics has once again set a new standard with the launch of two groundbreaking products: the CC+ Natural Matte SPF 40 and Confidence in a Gel Cream Oil Control. This exciting launch was celebrated with a chic pop-up event at The Coffee Code café in Singapore, where beauty enthusiasts and influencers gathered to experience these innovative additions firsthand.

CC+ Natural Matte SPF 40

IT Cosmetics has long been renowned for its problem-solving, skin-loving formulas, and the CC+ Natural Matte SPF 40 is no exception. Designed for those with oily skin, this product is a trifecta of skincare benefits: a full-coverage foundation, a skin-balancing serum, and a broad-spectrum SPF 40 sunscreen all in one.

The CC+ Natural Matte SPF 40 instantly conceals large pores, uneven skin tone, and blemishes, providing a natural matte finish that avoids the dreaded flat look. With up to 24 hours of hydration and 16 hours of shine control, this foundation keeps your skin looking fresh and matte throughout the day. It’s also sweat-proof and humidity-proof, making it perfect for tropical climates. Formulated with Air Licium®, which helps blur and reduce shine, Lentil Seed Complex to minimise pores, and Hyaluronic Acid to hydrate the skin, this product ensures your skin looks and feels its best.

Available exclusively at Sephora, the CC+ Natural Matte SPF 40 is a game-changer for those seeking a flawless, long-lasting matte finish without compromising on hydration.

Confidence in a Gel Cream Oil Control

The Confidence in a Gel Cream Oil Control is IT Cosmetics’ latest innovation, targeting the unique challenges of oily and combination skin types. This oil-free moisturizer promises to tackle shine, reduce pores, correct uneven skin texture, and provide intense hydration all in one lightweight, quick-absorbing gel-cream formula.

This blend includes Niacinamide to improve dark spots, Squalane for moisture barrier support, Vitamin E for antioxidant protection, and Peptides for skin resilience. It also features Airlicium™, a lightweight aerogel that provides a blurring effect, Zinc PCA to improve pores, and PHA for skin texture enhancement. Users reported a 28% reduction in shine and a 24% improvement in pore appearance after four weeks. Moreover, 95% of users felt their skin was more hydrated and moisturised.

This dermatologist-tested, non-comedogenic moisturiser is free from oil and parabens, making it suitable for sensitive skin. Confidence in a Gel Cream Oil Control is available at Sephora stores, online, and in-app, making it accessible for all your skincare needs.

The Coffee Code Pop-Up Event

To celebrate the launch of these innovative products, IT Cosmetics hosted an exclusive pop-up event at The Coffee Code café in Singapore. This trendy café provided the perfect backdrop for an immersive beauty experience, where guests enjoyed personalised consultations, product trials and interactive demonstrations.

From 13 to 31 July 2024, pop by the The Coffee Code to check out the Matcha waffle and drink that have been specially created in collaboration with iT Cosmetics.

For those seeking to elevate their skincare routine, these new offerings from IT Cosmetics are must-haves. Head to Sephora to discover the benefits of these revolutionary products and experience the confidence of flawless, well-balanced skin.

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About Author

Katherine Goh is the managing editor and co-founder of Asia 361. On days when she is not writing, she spends her time dreaming of becoming a travel photographer. For editorial matters, she can be reached at email: [email protected].

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