Airlines are getting more and more creative with in-flight videos. This time, Qatar Airways attempts to win over the hearts of their passengers – both men and women – with their new in-flight video featuring FC Barcelona players, namely Lionel Messi, Luis Suarez, Neymar da Silva Santos Jr., Gerard Piqué, Ivan Rakitic and Javier Mascherano.
Filmed mainly at FC Barcelona home Camp Nou Stadium, the video shows many familiar sights for fans such as the pitch, the stands, the changing rooms and even the team bus. Adopting a light-hearted take, it even weaves in some humorous moments such as the sight of Piqué leaving female fans breathless (and needing oxygen masks) as he walks out of the airport.
The new video will be shown on Qatar Airways state-of-the-art in-flight entertainment system, airing on aircraft from December 2015. This is not the first time the FC Barca players have been seen in an FC Barca/Qatar Airways video though; they have taken to the screen for the airline too for the past two years.
Qatar Airways Group Chief Executive, His Excellency Mr. Akbar Al Baker said: “Qatar Airways is renowned for being an award-winning and ambitious airline consistently delivering a superior experience for our passengers. But we are also a young company and as such we understand the need to stay fresh, relevant, and to have fun. With people travelling more frequently we saw a need to reinvigorate the safety video moment and by inviting our partners at FC Barcelona to join us we have something truly unique and attention-grabbing. I believe that having FC Barcelona global superstars as our safety ambassadors reinforces our commitment to operational excellence.”
The FC Barcelona team has the Qatar Airways logo on its jersey since 2013, as part of a five-year sponsorship deal with Qatar Sports Investment.
Watch the in-flight video here:
