Adidas Launches Originals Superstar Supercolour Pack by Pharrell Williams


The highly anticipated adidas Originals Superstar Supercolour pack by Pharrell Williams is finally here. Fans of the German three-stripes brand and the multi-talented superstar will be elated to know the collection will be available at the stores from 20 March 2015.

The adidas Originals Supercolour Superstar pack features the classic shell-toe in a kaleidoscopic palette of 50 colours. Done in collaboration with Pharrell, the collection is designed as a celebration of equality through diversity. It is also derived from the idea of freedom of expression – the most empowering thing one can give a superstar.

Photo: adidas

Photo: adidas

“With 50 Superstar colours, everybody will be able to select his or her colour. It is more diverse than any pack ever before and therefore it is more individual than any pack ever before,” says Pharrell of the new collection.

All 50 colours of the adidas Originals Superstar Supercolour will be available for purchase from the adidas online store and selected retail outlets from Friday, 20 March 2015 onwards.


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Katherine Goh is the managing editor and co-founder of Asia 361. On days when she is not writing, she spends her time dreaming of becoming a travel photographer. For editorial matters, she can be reached at email: [email protected]

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