Guardian Introduces 12 New Brands at the Beauty Around the World Event


Guardian is known for its extensive selection of beauty brands in its Singapore stores with over 200 brands available. And every year, it continues to keep itself up to date with the latest in make-up, skincare and haircare. At the recent Beauty Around The World event organised by Guardian at the Museum of Ice Cream on 12 September 2023, the retail giant took the opportunity to showcase beauty, bodycare and haircare brands – both old and new – available at its stores, while also giving an exclusive first peek at its Ohvola x Guardian fashion capsule collection. These new and exciting beauty brands are only available at Guardian shops countrywide and online, and the apparel collection is only available at Ohvola’s online store.

What’s New

With the addition of Uklash from the UK and Rom&nd, Dasique and colorgram from Korea to its broad collection of traditional and innovative makeup brands, Guardian helps you to put your finest face forward.

Be sure to check out Rom&nd, a viral beauty brand created by Saerom Min (Gaeko), one of Korea’s most popular beauty influencers and renowned for its luxurious colour palettes and fan-favorite lip tints. Use the legendary Juicy Lasting Tint to get the glossy, full lips of your dreams. It has the sheen of a lip gloss and the colour payoff of lipstick.

If you’re looking for the latest Korean formulas of all specialties to attain that natural dewy look, Guardian has added seven more skincare products to its already impressive repertoire, including those from Korea such as KAHI, Lagom, One Day’s You, Pestlo, Thank You Farmer, Torriden and the Q+A from UK.

Guardian’s assortment of customer favourites in the haircare category includes the most effective treatments and styles for consistently great hair days. It doesn’t matter if your hair is fine, wavy, or straight; there’s a suitable hair care option out there for you. If you want to have healthy and beautiful hair, you should try the new Japanese brand HoneyQue, which is formulated with organic manuka honey to moisturise, mend and strengthen hair.

First Guardian Beauty and Fashion Teamup

Ohvola, a local women’s fashion label, and Guardian have collaborated for the first time to create a capsule collection called “Ohvola x Guardian Beauty Around The World”. This first ever partnership has resulted in six silhouettes influenced by beauty looks from around the world.

The six items, including a tailored blazer, stylish cross-back top, essential pants, two elegant dresses and an everyday romper dress, are classic essentials that can be styled in a variety of ways with different makeup from Guardian to create a wide range of looks that exude confidence and grace.

Over 120 invited visitors were able to explore a beauty playground featuring over 20 different brands. Catkin, Cezanne, Bioderma, Bring Green, Cell Fusion C, Dear, Klairs, Derma-E, Illiyoon, Kose Cosmeport, La-Roche Posay, LUCIDO-L, Ryo, Stephen Knoll, and SNOVA are just some of the major companies that were present at the event.

Visit Ohvola to grab the limited edition ‘Ohvola x Guardian Beauty Around the World’ capsule collection at


About Author

Marky is a travel writer and photographer. He narrates his experiences wandering the tropical paradise of the Philippines, South East Asia, Sri Lanka and India on his travel blog Nomadic Experiences.

Leave A Reply

Time limit is exhausted. Please reload CAPTCHA.