In anticipation of the upcoming release of the brand-new Disney film The Little Mermaid on 25 May 2023, Pandora has just unveiled a special collaboration with the studio. The collection celebrates the strength of female friendship and individuality via its designs that offer fresh takes on a reinterpreted classic.
Launching on the same date as the film’s release, the seven-piece collection features pieces like 14K gold-plated Seashell Stud Earrings (S$149) with realistic grooved lines and a luminous white lacquered artificial pearl at the centre and a 14K gold-plated Shell Dangle Charm (S$149) with the message “My voice is a treasure” engraved on the spiral.
Over the course of their nearly decade-long collaboration, Pandora has introduced Disney’s classics to the public by fashioning them into wearable stories. The new The Little Mermaid collection expands on this partnership and exemplifies Pandora’s commitment to giving its customers a voice through customisation so that their music truly reflects who they are.
Pandora SVP Creative Directors A. Filippo Ficarelli and Francesco Terzo conceptualised a line inspired by Ariel’s boldness and independence. They claim to have been inspired by the many different people and unusual alliances in Ariel’s story.
A Collection Honouring the Principles that Pandora Represents
Pandora’s ideals centre on the promotion of women’s and girls’ empowerment. To achieve this goal, Pandora takes part in international conferences and gives money to international nonprofits that help more women and girls reach their full potential.
The Women’s Empowerment Principles (WEPs) were developed by the United Nations Global Compact and UN Women, and Pandora is a proud signatory of both. The tenets provide corporations with direction on how to promote gender equality and women’s empowerment in the workplace, the marketplace, and the community at large.
In conjunction with the release of Disney’s live-action picture, The Little Mermaid, on 25 May, the Disney x Pandora collection will be unveiled and made available for purchase in Pandora stores and on the Pandora website throughout the world.