SK-II Amps up With Its New Magnetic Booster Launch at Singapore Changi Airport


SK-II fans swear by the luxury skincare brand’s products. Now, SK-II has launched a new innovation that promises to power up your skincare routine more than ever.

At an event held at The Shilla Duty Free at Singapore Changi Airport, SK-II officially introduced the new Magnetic Booster to media and VIP guests on 7 July 2017. The exclusive event was a first-in-the-world launch for this latest innovation from SK-II.

SK-II also invited Chinese celebrity make-up artist Wu Miao to host closed-door sessions at the SK-II PITERA Lounge at The Shilla Duty Free. The Beijing-based beauty expert shared his expertise on using the new Magnetic Booster with R.N.A. Power Cream, on top of tips on skincare while travelling.

What is the Magnetic Booster?

The new Magnetic Booster is a device that was developed based on SK-II’s anti-aging expertise. Using a breakthrough Magnetic Micropulse Technology, it promises to improve penetration of products three times better than finger application. This skincare innovation achieves this by delivering gentle pulsations at 7000 magnetic vibrations per minute with magnetism.

The Magnetic Booster is a companion to SK-II’s award-winning Radical New Age (R.N.A.) anti-aging series, which comprises the R.N.A. Essence, R.N.A. Cream and R.N.A. Eye Cream. It is sold in sets with either the R.N.A. Power Cream (80g) or the R.N.A. Power Essence (50ml). The travel retail prices are S$200 for the former set and S$187 for the latter.

The Magnetic Booster is currently available exclusively at The Shilla Duty Free at Singapore Changi Airport. It will only be sold at all SK-II counters island-wide from September 2017 onwards.


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