HOKA has opened its largest store in Singapore at Jewel Changi Airport, bringing its extensive range of performance and lifestyle footwear to one of the country’s busiest shopping destinations.
Officially opened on 29 October 2026, the new outlet on Level 2 is also the first in Singapore to feature HOKA’s latest global retail concept. The store houses the brand’s widest lifestyle footwear selection in the country, alongside its core collections for road running, trail running and hiking.
Inside, the store adopts a clean, contemporary aesthetic, with white interiors, light wood finishes and accents of HOKA’s signature blue. The open layout provides ample space to browse the different collections, whether you’re shopping for your next race or looking for shoes that can comfortably take you through a full day of walking.
One feature worth checking out is the SafeSize 3D Foot Scanning system. Rather than relying solely on conventional shoe sizing, the technology scans the length, width and shape of your feet in seconds, providing measurements to help you identify a more suitable fit. It’s a particularly useful tool considering how much shoe sizing can vary, even between different styles from the same brand. For runners, getting the right fit can make a significant difference to comfort, especially over longer distances.
Beyond retail, HOKA also plans to use the Jewel store as a meeting point for its running community. HOKA Run Club sessions will eventually start from the outlet, with details and dates to be announced on the brand’s Singapore Instagram account.
The choice of Jewel Changi Airport is fitting. With its mix of international travellers, local shoppers and lifestyle attractions, the location gives HOKA an opportunity to reach well beyond its traditional running audience. And with comfortable footwear increasingly becoming an everyday wardrobe essential rather than something reserved for exercise, HOKA’s expanded lifestyle offering couldn’t have come at a better time.
The HOKA Jewel Changi Airport store is located at Level 2, #02-210, Jewel Changi Airport, 78 Airport Boulevard, Singapore 819666. It opens daily from 10am to 10pm.
